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Samruddhi is aimed at creating industry oriented enterprise by empowering and enabling the SC/ST
community through entrepreneurship & skill training opportunities. This is a unique initiative from the
Social Welfare Department, Government of Karnataka and will serve as an enabler to socially
disadvantaged youth and women to take up entrepreneurial activities and promote self-employment.
The Government of Karnataka, through this scheme, aims to collaborate and create partnerships with
potential companies and thereby promote at least 25,000 entrepreneurs in the state, over a period of 3
years. This will be achieved by facilitating access to ready-to-do business models, franchise dealerships
and other self-employment based ventures in tier 2 and tier 3 cities.

Benefits to Beneficiaries:
Conductive ecosystem to kickstart your own enterprise
Access to initial capital of up to 10 lakhs with training, and overall capacity building to carry out chosen
business activities
Continued mentorship and support to face roadblocks that may arise and create a robust sustainable
business enterprise.

Benefits to Franchisors: 
An amazing opportunity to venture into new markets & reach new customer segment with virtually no
additional cost
Prospect of increasing the market share through new Franchises/Dealerships
Assistance in identifying potential entrepreneurs especially in Tier 2 and Tier 3 cties that further results
in saving of cost, time and effort.


Naveen Kumar B

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